“True Market Potential” – TMP

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“True Market Potential” – TMP

Trade data statstics on country and port levels

Logistical parties (carriers, forwarders, shippers, ports, terminals etc) can use big data to help their marketing- and salespeople uncover new trends, segments and customers. To accomplish this, companies need to combine external data sources with internal customer information. Such advanced analytics help the marketing and sales teams to target previously unknown but attractive cargo.  

What if you could...

  • ... from a birds view, drill yourself down in an accurate data base
  • ... per region, country, port
  • ... in TEUs, container type and sizes
  • ... by commodity and month

You could spot trends and market developments ahead of others and be on top of your game!