“True Market Potential” – TMP
Trade data statstics on country and port levels
Logistical parties (carriers, forwarders, shippers, ports, terminals etc) can use big data to help their marketing- and salespeople uncover new trends, segments and customers. To accomplish this, companies need to combine external data sources with internal customer information. Such advanced analytics help the marketing and sales teams to target previously unknown but attractive cargo.
What if you could...
You could spot trends and market developments ahead of others and be on top of your game!